#GAReads | Johnnie Walker's Transformative 'Jane Walker' Campaign Will Support Gender Equality

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"Johnnie Walker's Transformative 'Jane Walker' Campaign Will Support Gender Equality":

The “striding man” now walks with a striding woman—and she plans to make her voice heard this year.

Beverage giant Diageo’s Johnnie Walker brand has added a female counterpart to its iconic mascot after more than 100 years in tribute to women around the world. It grows more relevant by the day with conversations about gender equality permeating every level of society.

Read Patrick Coffee's full article at Adweek here…