#GAReads | Broad-casting: Why women excel in podcasting
With shows such as “IT Conversations” (which ran from June 2003 until December 2012), podcasts began life as a favourite pastime for software developers and nerdy tech-obsessed men. But now, the medium is providing women space to take the lead. One example on the production side is Jenna Weiss Berman, the founder of Buzzfeed's hugely successful podcast department, who recently, together with Max Linsky, started her own company, Pineapple Street Media. The agency has made podcasts for Lena Dunham and Hillary Clinton, and “Still Processing”, hosted by Jenna Wortham and Wesley Morris.