Part of the diversity problem in Doodles came from that "unconscious bias" that history has toward women, Smith said. Women, especially those in science, technology and mathematics, are often missing from history's major canons, or even on the top 100 lists proliferating the Internet.
"It's becoming conscious of the unconscious biases we have," Smith said. "Even if you didn't create the problem, once you become aware of it you can debug it and solve it. You can become part of the solution."